OCAI learning

OCAI and the Competing Values Framework

A practical explanation for participants, facilitators, and teams that want to understand their current and desired culture together.

Model overview

What is OCAI?

OCAI stands for Organizational Culture Assessment Instrument. It uses the Competing Values Framework to make visible which culture patterns people experience and which culture they see as desirable for the future.

OCAI is not a personality assessment. It does not label people; it helps a team discuss shared patterns in work, leadership, decision making, and success.

Use OCAI as a conversation starter: results are signals to explore together, not a judgement of good or bad.

The two tensions

Flexibility
Internal focus
Clan
Adhocracy
Hierarchy
Market
External focus
Stability

The two dimensions

Flexibility versus stability

The top of the model emphasizes adaptability, freedom, and renewal. The bottom emphasizes predictability, control, continuity, and reliable execution.

Internal versus external focus

The left side looks mainly at people, collaboration, cohesion, and internal development. The right side focuses more on customers, markets, performance, innovation, and external positioning.

The four culture types

Clan culture

A people-oriented culture focused on collaboration, involvement, trust, and development.

Leadership
Leaders often act as coaches, mentors, or connectors.
Strengths
High commitment, psychological safety, knowledge sharing, and mutual support.
Risks
Decisions can become slow; harmony can become more important than clear choices.
Decision making
Preferably participative, with space for consensus and buy-in.
Communication
Open, relational, informal, and focused on alignment.
Success means
Success means committed people, development, trust, and sustainable collaboration.

Adhocracy culture

An innovative culture focused on experimentation, entrepreneurship, creativity, and opportunity.

Leadership
Leaders are often innovators, entrepreneurs, or pioneering direction setters.
Strengths
Innovation power, learning speed, adaptability, and future orientation.
Risks
Many initiatives can create fragmentation, ambiguity, or weak follow-through.
Decision making
Often fast and experimental: try, learn, and adjust.
Communication
Energetic, idea-driven, exploratory, and focused on possibilities.
Success means
Success means new solutions, growth, renewal, and using opportunities.

Market culture

A result-oriented culture focused on goals, customers, competitiveness, and performance.

Leadership
Leaders are often goal-oriented, businesslike, demanding, and competitive.
Strengths
Focus, pace, clear priorities, customer orientation, and measurable performance.
Risks
Too much pressure can undermine collaboration, learning, or long-term health.
Decision making
Decisions are often based on goals, data, impact, and urgency.
Communication
Direct, sharp, result-oriented, and focused on progress.
Success means
Success means reaching goals, winning customers, strengthening market position, and delivering results.

Hierarchy culture

A structured culture focused on stability, procedures, roles, and reliability.

Leadership
Leaders coordinate, organize, monitor quality, and create predictability.
Strengths
Reliability, scalability, clear agreements, quality, and risk control.
Risks
Rules can become more important than purpose; change can become slow.
Decision making
Decisions often follow formal roles, processes, policies, and careful consideration.
Communication
Ordered, precise, documented, and focused on clarity.
Success means
Success means efficiency, quality, continuity, control, and predictable delivery.

The OCAI assessment

Six dimensions

OCAI looks at dominant characteristics, leadership, management style, organizational glue, strategic emphases, and criteria of success.

Distribute 100 points

For each dimension, a participant distributes exactly 100 points across four statements. More points means: this statement fits more strongly.

IST: current culture

IST describes how participants experience the culture today. It helps make patterns visible before jumping to solutions.

SOLL: desired culture

SOLL describes which culture participants see as desirable for the coming period. The difference with IST forms the basis for dialogue.

Example distribution

Clan35
Adhocracy25
Market20
Hierarchy20

Always exactly 100 points per dimension.

Example radar

ISTSOLL

Reading the radar chart

Profile shape

The radar shows the average score per culture type. A peak points to a stronger experienced culture pattern.

Large differences

When SOLL clearly differs from IST, there is change energy or tension. Discuss why that movement feels necessary.

Balanced profiles

A balanced profile does not automatically mean everything is fine. Look at context, strategy, and where the team gets stuck.

Dominant culture

The highest score is a dominant signal. Use it as a hypothesis: does this pattern still help us, or does it hold us back?

Interpreting results

Strengths

Every culture brings useful qualities. Start with what the current profile makes possible before discussing change.

Tensions

Culture types can collide: flexibility with control, people orientation with performance pressure, innovation with reliability.

Gaps

A gap between IST and SOLL shows where people want more or less emphasis. Not every gap needs to be solved immediately.

Alignment

Look whether participants share a similar picture. Strong agreement makes choices easier; difference calls for more dialogue.

Diversity

Spread in answers can be valuable. Different perspectives help reveal subcultures or role differences.

Action

Translate insights into a few concrete behaviors, working agreements, or experiments. Culture changes through daily choices.

Workshop conversation

Discuss safely and constructively

  • Do not call any culture good or bad; ask which pattern is functional for the work now.
  • Connect interpretation to context: strategy, customer demand, maturity, risk, and change challenge.
  • Ask participants for examples of behavior that explain the profile.
  • Use differences between IST and SOLL to choose priorities, not to assign blame.
  • Make culture change small: which behavior do we want to see more or less often next week?

Choosing a model

Comparison with Schneider Core Culture

OCAI and Schneider both use four culture images and quadrant logic, but they emphasize different things. The mapping below is approximate, not exact.

TopicOCAISchneider
Clan ↔ CollaborationCollaboration, involvement, and trust.Collaboration, connectedness, and shared alignment.
Adhocracy ↔ CultivationInnovation, creativity, and using opportunities.Growth, development, learning, and possibility.
Market ↔ CompetenceResults, competition, customers, and goals.Expertise, performance, distinction, and capability.
Hierarchy ↔ ControlStructure, stability, procedures, and reliability.Order, certainty, control, and predictability.
When to use OCAIStrong for organization-wide culture diagnosis and IST/SOLL dialogue.Use Schneider when you want to work with Core Culture language and quadrant positions.

Facilitator hint

Use the page as shared language

Project this explanation before the questionnaire or during results. Keep the explanation short, then let the team name examples, tensions, and desired movements.

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